Application, News, Publishers

How AR became NATHAN’s most popular app

- App: Nathan Live Android and iOS - Takeaway: most popular app among Nathan’s 40+ mobile apps, more than 200,000 downloads, 1 million scans and interactions - Market segment: from preschoolers to teenagers - Imprints: picture books, comics, board games, language learning methods - Assets used: audio soundtracks and translations, 3D animations Nathan, a part … Continue reading

Application, News, Publishers

BORDAS to augment all of its Secondary textbooks

- App: Bordas FlashPage Android and iOS - Takeaway: deployed over 80 textbooks with thousands of new and legacy assets, used by students and recognized by teachers as a differentiating approach that led to an increasing market share - Market segment: students and teachers from secondary schools - Imprints: languages, science, mathematics, economy and history … Continue reading

Application, News, Publishers

PRISMA PRESS reinvents social interactions over Print

- App: SnapPress Android and iOS - Takeaway: use of the new SnapPress app, thanks to easy PostScript integration, proved both innovative and viral, letting audiences comment articles and share their own content - Market segment: millennials, young adults and executives - Imprints: Neon generalist, Capital business and Geo educational monthly magazines - Assets used: … Continue reading

Application, News, Publishers

How GRF augmented 100,000 pages of Law text

- App: GRF+ Android and iOS - Takeaway: 100,000 pages augmented and refreshed every day thanks to a fully automated PDF-ripping process, creating a new connection channel between pages and services, with an estimated 10-15% sales increase for several books in the catalog - Market segment: lawyers and accountants requiring regular update regarding law amendments … Continue reading